Mercedes-Benz is taking steps to position itself amongst the automotive technology leaders with help from Google. This week at Google's massive I/O tech convention in San Francisco, Mercedes ...
This year's New York International Auto Show brought media from all over to see the latest cars and concepts, many going on sale this year or next. In true TRANSLOGIC fashion we focused on the ...
Some would argue that the most technologically advanced cars in the world exist in Formula One racing. We have Formula One to thank in part for "trickle-down" technologies like disc brakes, ...
Now you don't have to tell someone where you are, you can show them.
This month, Mercedes-Benz announced a partnership with Glympse, a mobile technology company.
Glympse specializes in ...
The Geneva Motor Show is one of the world's most tech-forward auto shows. There are nine separate areas devoted to different types of transportation; everything from concepts and new production ...
Some marketing campaigns are easy to see right through. In the case of this imaginative Mercedes-Benz promotion, that's precisely the point.
In search of a creative way to publicize their ...
When Mercedes-Benz rolls with DICE (Dynamic & Intuitive Control Experience), many of the clumsy controls that drivers have to fumble over will be a thing of the past. At CES 2012, luxury ...
Hybrid vehicles that combine electric battery propulsion with a gasoline powered motor are supposed to be a huge part of the future. So, why did Nissan decide to kill off its Altima hybrid sedan ...
Mercedes-Benz came up with an eye-catching idea to show off its Pre Safe system. It's one part art installation and one part advertisement, and it could be coming to a wall near you.
Pre Safe ...
Built-in navigation systems are rife with issues. Upgrades are a PITA and the software is generally a generation or two behind what's current on offer from most portable – and considerably ...
Our buddies over at Autoblog.nl have uncovered what Pimp My Ride would have been like in the 1980s. The interior pictured above is a classic Mercedes 500SEL called "Benny S El-Riyadh," and was ...